Emails and sales letters - an interesting article "Writing in your natural voice"

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Latest post 01/12/2008 10:01:29 by Julia McCutchen, 1 replies.

  • 22/11/2008 15:19:43

    Emails and sales letters - an interesting article "Writing in your natural voice"

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    Hi everyone,

     

    Before I start - I am not an affiliate (or a 'friend') of this guy!!  But I thought this short article was useful and amusing. 

     

    We all receive spam/sales letters and I really resonated with this article!

     

    http://www.excessvoice.com/article166.htm

  • 01/12/2008 10:01:29

    • Julia McCutchen
    • England (UK)
    • Posts 45

    Re: Emails and sales letters - an interesting article "Writing in your natural voice"

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    Hi Claire

    Thanx for sharing this article. I couldn't agree more with his comments about writing in your 'natural voice' and avoiding writing in a style which you 'think' is what you should be using ...

    Our authentic voice is the only voice which truly reaches out to people ... so I really resonated with this too, and it is good to hear such a message from someone who specialises in copy writing where the old hyped-up approach still exists for some!

    Julia
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